::  Public Relations  ::

As Prudential Real Estate Network members, sales professionals benefit from one of the most effective public relations efforts in the industry.  Millions of brand impressions occur through national media exposure.  There are also custom public relations tools for each market available to help build closer ties with customers, the community and the media.  A "Smart PR Guide" has been created that provides access to sample press releases, media pitch ideas, and tips on a variety of subjects.  In addition, there are free downloadable consumer-oriented newspaper columns available on PREA Center that sales professionals or brokers can use to position themselves as the real estate specialist in their community.  Prudential Real Estate encourages all its network members to be active participants in their communities.  Community initiatives such as Global Volunteer Day, Community Champions, and the Sunshine Kids are programs that allow the Prudential Real Estate Network members to give back to their communities while increasing brand exposure.

 

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